Nelson's Products
Advertising and Marketing

From the Nelson Collection 2012

Trade Card 1830's

Nelson's Patent Opaque Gelatine 1 quart and 2 quarts

Nelson's Patent Opaque Gelatine c1910 3"x 1.5"

Nelson's Gelatine Products as Advertised in Home Comforts 60th Thousand c1879

Nelson's Gelatine Lozenges Tin??? (Approx 6" x 4" x 4"H) - Advert from Moncliffe's Guide 1833

Nelson's Pure Beef Tea advert British Medical Journal 1881


Nelson's Gelatine Glass Display Jar Approx 12" (c1851?)

Nelson's Lozenges Tin c1878 B&Ms Pat (Bryant & May 1877 -1889) - Red Tin ? - Tins right front and rear 1912
Nelson’s Lozenges
Nelson’s Gelatine Lozenges were introduced in the preface of the fifth edition of Nelson’s Home Comforts around 1883. In the 6th edition of 1884 Milk Lozenges had been introduced and Chocolate and Licorice Lozenges were introduced by way of the 7th edition of 1885. Chocolate and Milk Lozenges were no longer featured by the 10th edition of 1899. Hipi Lozenges featured in the 22nd edition of 1903 which was the last edition attributed to the Author Miss Mary Hooper. Nelson’s Gelatine and Nelson’s Licorice Lozenges endured.

Nelson's Lozenges Oval Tin c1890's (added Aug 2012)

Nelson's Lozenges c1890's

Nelson's Gelatine Lozenges Tins (3 1/2" x 2 3/4" x 2 1/2" H) & (4" x 4" x 5 1/2" H)
“Nelson’s Gelatine Lozenges are not only a delicious sweetmeat, but most useful as voice lozenges, or in cases of sore or irritable throat. The flavour is very delicate and refreshing. Dissolved in water they make a useful beverage, and also a jelly suitable for children or invalids”

Warwick Castle
“Nelson’s Milk Lozenges have been prepared to meet a want long felt by physicians and nurses, that of providing a sweetmeat for children and invalids at once nourishing and delicious. Theses lozenges will be found invaluable for persons requiring a milk diet, and their portable form makes them a great convenience for travellers. For coughs and cases of throat irritation, Nelson’s Milk Lozenges will be found soothing and curative. The lozenges are composed solely of concentrated milk of the highest quality, and the purest gelatine”

Stratford on Avon
“Nelson’s Chocolate Lozenges are made with gelatine, milk and specially prepared cocoa, thus forming a nourishing and delicious sweetmeat”

Kenilworth Castle
“Nelson’s Licorice Lozenges are not only a favourite sweetmeat, but in cases of throat irritation and couch are found to be soothing and curative”

Lord Leycester's Hospital
“Nelson’s Hipi Lozenges are now offered for the use of those persons who require a substitute for their ordinary diet when on a journey or unable to procure a good meal. These Meat Lozenges are portable and nourishing, have all the delicacy of the original “Hipi” preparation, and, being free from added salt, will not provoke thirst. Invalids, cyclists, and travellers will, for these reasons, find “Hipi” Lozenges invaluable”

Nelson's Gelatine Lozenges Tin (6" x 6" x 5 1/4" H)
Nelson's Gelatine Lozenges Tin (3 1/2" x 2 3/4" x 2 1/2" H)


Nelson's Lozenges Tins with views of Warwick and Kenilworth Castles
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Nelson's Gelatine Lozenges Tin By Appointment to the King of Spain (5" x 5" approx" 1912)

Gelatine Lozenges for Songsters

Cricket - Keep you fit throughout the innings & Football - Prevent that dry feeling in the throat and mouth

Golf - Keep you fresh on the long tramp & Tennis - The Sun won't worry you with Nelson's handy
Photography by Martin Green from his collection August 2010
Nelson’s Baking Powder




Images Baking Powder Tin reproduced (ajl) by kind permission and generosity of Edward Montague (Sam) Nelson.
Nelson’s Jelly Jubes
Nelson’s Jelly Jubes were introduced by way of the 10th edition of Nelson’s Home comforts in 1889.
“Nelson’s Jelly-Jubes will be found most agreeable and nourishing sweetmeats, deliciously flavoured with fruit essences. They can be used as cough lozenges, will be found soothing for delicate throats, are useful for travellers, and may be freely given to children.
From Dave Small's collection of antique coin-operated vendors.

The Medical Surgical and Hygienic Exhibition
Hipi, a pure mutton essence,
of which no less than 1,040 doz. 4 oz tins,
or I 1/2 tons, have been supplied to the War Office
was shown by G. Nelson Dale & Co., Ltd.
From the Nursing Record and Hospital World June 1901
Right Daily Newspaper Advert 1902
Nelson’s Hipi
Nelson’s “Hipi” (Pronounced Heapy) is the Maori word for sheep. It is also the name of a Pure Mutton Essence, prepared by Nelson’s Brothers, Limited, in New Zealand, from the lean of those sheep which are too large to freeze for the British Market, and is sold by G. Nelson, Dale and Co., Limited, London.
Analysis by experts of the first authority has established the high nutrient value of “Hipi,” and experience has proved that the ratio of these nutrient substances to mere stimulating properties is very satisfactory. The quality of “Hipi” is so excellent that, although it contains no chemical or artificial preservative, it will keep good for at least a week after being exposed to the air.
“Hipi” is different in character and taste from the well-known Extracts of Beef, has the fine flavour and properties of mutton broth, and is free from any objectionable indication of having been over-heated or burnt in the preparation. This delicacy of flavour makes “Hipi” of exceptional value for invalids. It provides an entire change from Beef Extracts, and is, at the same time, more digestible and nourishing qualities that cannot be over estimated.
“Hipi” is most welcome in the kitchen, its perfect flavour rendering it invaluable for soups, gravies, savoury jellies, etc., for which recipes are given. With no more trouble than is involved in dissolving “Hipi” in hot water, and adding a little Nelson’s Gelatine, excellent clear soup can be made at a much less cost than from fresh meat. By the judicious use of “Hipi,” a little gelatine and vegetable flavouring, with the liquor in which fresh meat, fowls or rabbits have been boiled, an endless variety of good soup can be made.
“Hipi” is the cheapest first-class Meat Essence now offered to the public, and this, after quality, is a point of the greatest importance.
Nelson's
Photographic gelatine

From "instructions in Photography" 1900

Left "ABC of Modern Photography" W K Burton 1884
Right "the chemistry of Photography" raphael meldola 1889
A half-pound packet for Nelson's photographic gelatine No2.

The Powerhouse Museum Australia have this listed as c1950 - There is a date clue written on the top of 1883 and I believe that may be closer to the actual date of manufacture, because "By Royal Letters Patent is dated on other Nelson products from 1882. (100mm x 100mm x 240mm)

Gelatine consisting of small yellowing shards.
(gelatine removed from packaging and sealed in plastic bag by Conservation team.)

Nelson's no 1 gelatine packaged by jonathan fallowfield ltd c1923

Warwick Plates (1901 - 1920?)

Austin Edwards Ltd Warwick Ensign Film Tin c1920

Austin Edwards Ltd Warwick Ensign Films c1946 -1952 - 1948

Nelson's Bondfix sold in all branches of FW Woolworths (1930's)
Nelson's Products listed in the london gazette Nov 1936 were, gelatine, gelatine glue, adhesive pastes etc.
Advert c1850

Nelson's Patent Opaque gelatine broadsheet left
Advert from Household hints to young housewives By Martha Careful 1851 (pseud.) Right
Adverts 1879 - 1899
1880 Advertisement "Handbook of The National Training School For Cookery"

Nelson's Soups Leaflet / Broadsheet c1897

Image reproduced from authors 1980's research papers (March 2010) c1905

10" x 8" card Image reproduced (March 2010) by kind permission and the generosity of Edward Montague (Sam) Nelson.

Nelson Gelatine Add from Mrs Beeton's Cookery Book




Nelson's Orange, Almond & Lemon Essence Bottles c1894



From Nelson's Home Comfort by mary hooper
Adverts before 1880

from Home Comforts

Broadsheet flyer 1880

From The Official Guide To Warwick 1953 - 54 - Right Nelson's Advert Canada 1909
(Published by New Centurion Publishing Co, Derby)

From The Great Exhibition Catalogue of 1851

From The Great Exhibition Catalogue of 1862

From Spennell's Almanac and Annual Directory 1899

From Spennell's Almanac and Annual Directory 1905

From Spennell's Almanac and Annual Directory 1914

Nelson's Sparkling Gelatine (in Davis Gelatine Livery c1950's)

Nelson's & Davis Gelatine Containers

Nelson's Granulated, powder and shred Gelatine

Davis Gelatine Ltd, Warwick, England (c1960s)

From Spennell's Almanac and Annual Directory 1922

Nelson's Gordon's Granulated Gravy (c1913)



Gordon’s Granulated Gravy Add, 16th Oct 1913 The Mercury (Hobart Tasmania)

Gordon’s Gravy makes the difference 3rd Sept 1914 (War Ref)

Nelson's Custard Powder

From Spennell's Almanac and Annual Directory 1882

From "Gelatine and its Uses.
Nelson's Waferleaf Gelatine Broadsheet c1904
The Nelson Story Began in Leamington Priors in the early 1830's
From Beck's late Fairfax's Leamington Guide 5th edition 1839

Beck's late Fairfax's Leamington Guide 5th edition 1839

Beck's late Fairfax's Leamington Guide 5th edition 1839

Beck's late Fairfax's Leamington Guide 5th edition 1839

Beck's late Fairfax's Leamington Guide 5th edition 1839
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Advert from"The New Mirror" Volume 2 1843 USA
ENGLISH PATENT GELATINE
A THREAD ISINGLASS
"THE SUBSCRIBERS have made arrangements for the sale in this city and the United Stales of Nelson's Patent Opaque Gelatine an economical preparation superior to calves feel and isinglass for jellies blanc mange soups gravies &c being nearly three times the strength of any similar preparation and equal in virtue and purity to the finest isinglass and about filly per coin cheaper It is neatly put up in packages of 8 oz 4 oz und 2 oz and is warranted to keep in any climate. Directions for using accompany each package. The trade supplied on liberal terms for sale exclusively by A BININGER & CO 141 Broadway.
The following certificate of that eminent Chemist Dr Ure accompanies each package:
LONDON Bedford Square June 6th 1840, I have subjected to a careful chemical examination the Patent Opaque Gelatine of Mr George Nelson and find it at least equal in strength and purity if not superior lo the best isinglass for every culinary purpose. It is entirely free from any impregnation of acid such as I have found lo exist in other kinds of Gelatine in the London market. Mr Nelson's Gelatine is therefore capable of forming the best Blanc Mange without being apt to curdle the milk as the aciduous gelatine infallibly will do. I find that one ounce of his Opaque Gelatine is sufficient to form a quart of calves feet or orange jelly of the best quality and greatly more consistent than the jellies produced with the same proportion of other Gelatines above referred to. I find also that an excellent and nutritious soup may be prepared by dissolving an ounce of Mr Nelson's Gelatine in a quart of water and flavouring it as usual with vegetables and a little stock of meat. ANDREW URE MD FRS" Received by the Toronto from London, a fresh supply of the above article.
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George Nelson, Dale & Co. Ltd.. Leterhead 1940
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George Nelson, Dale & Co. Ltd.. Leterhead 1969
The Nelsons
DVD
A Brief History of The Nelsons Of Warwick

Compiled for the benefit of Warwickians and Others by Anthony James Leahy
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Rediscovering the Gelatine Factory Introduction |
The Gelatine Factory A comprehensive account 1899 from Round About Warwick
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George Nelson |
Nelson's Emscote Mills 2009
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T B Dale |
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Charles Nelson's Cement Works at Stockton |
The Nelson Brothers |
William Nelson |
George H Nelson |
Sir E Montague Nelson |
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A Visit to Messrs. G. Nelson, Dale & Co. 1880
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Nelson Works Tomoana New Zealand |
Guy Montague Nelson |
Nelson Village Charles St, Warwick |
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The Lawn at Emscote
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Nelson's Lozenges packaging & adds |
Nelson's Club |
Isinglass Wars Swinborne v Nelson |
Nelson's 1950's Warwick Advertiser account 1953
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Descendants of George Nelson |
George Wyatt A city trade jubilee
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Nelson's Heritage Walk |
Gelatine and its uses |
Davis Gelatine |
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SMITH V NELSON 1904-5
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Home Comforts |
Mary Hooper
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Mary Hooper Letters |
Mary Hooper Book Collection |
Nelson's Home Comforts Mary Hooper |
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Wives and Housewives Mary Hooper |
Little Dinners Mary Hooper |
Cookery for Invalids Mary Hooper |
Every Day Meals Mary Hooper |
Hints on Cookery Mary Hooper |
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Good Plain Cookery Mary Hooper |
Handbook for the Breakfast Table Mary Hooper |
Weekly Telegraph Cookery Book Mary Hooper |
Our Dog Prin Mary Hooper |
Ways & Tricks of Animals Mary Hooper |
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Lily's Letters from the Farm Mary Hooper |
Charles Wentworth Wass |
Round About Warwick |
Fleur De Lys The Pie Factory at Emscote |
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Nelson Story In Brief |
Nelsons Story DVD |
Cookery & Home Comforts Mrs Wigley |
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Poetry Anthony Leahy |
Paintings Anthony Leahy |
Art & Photography Anthony Leahy |
A Major Arcana Kathleen Forrest |
The Drumroom Anthony Leahy |

Compiled for the benefit of Warwickians and Others by Anthony James Leahy
A Walk in Warwick

Book Wanted Handbook For The Breakfast Table
Book Wanted Wives and Housewives A Story For The Times

3 The Butts
PAT Portable Appliance Testing
Amber Leahy Graphic Design
Sky Blue Heaven